---
title: "Webinar: How Procurement Professionals can use Category Management Effectively"
description: Category management has become the core approach for many in the procurement sector. But in recent years, some professionals have questioned effectiveness.
image: https://www.mintecglobal.com/hubfs/catman%20banner.jpg
---

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# Webinar: How Procurement Professionals can use Category Management Effectively

[back to insight ](https://www-mintecglobal-com.sandbox.hs-sites.com/our-insight-2018)

 March 30, 2023

 1 mins read

Category management has become the core approach for many in the procurement sector. But in recent years, some professionals have questioned whether "CatMan" is still effective due to some emerging challenges, for instance:

- How to apply "CatMan" in large scale, international or multi-business organisations  
- Maintaining flexibility through volatile markets and in uncertain times     
- Managing global buying risks   
- Whether technology supports CatMan - or makes it obsolete 

Mintec will host [a webinar ](https://attendee.gotowebinar.com/register/2269994959860533595?source=WS)on Wednesday April 26th to show how you can get the most out of category management. Procurement author and influencer, Peter Smith, will be joined by Gerry Tominey, former Chief Procurement Officer at Associated British Foods (ABF). 

Peter and Gerry are longstanding experts in the procurement world with over 60 years’ combined experience in the industry.  After their discussion, there will be an opportunity for you to contribute and ask them questions around any procurement challenges you may be facing. 

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