California continues to be hit by fires, droughts and other environmental catastrophes which are taking its toll on the nuts and dried fruit markets. With ever-increasing prices, smaller companies struggle to have the funds to get ‘organic certified’ despite growing to the official standards which is reducing the supply of organically certified products and thus increasing prices and margins for those companies that can afford to get certified. We also look at how a technological breakthrough made Walnut ‘halves’ cheaper than Walnut ‘pieces’, which was previously unimaginable and discuss how the market reacted to this.
This and much more is discussed by Marcel Goldenberg, Head of Proprietary Pricing at Mintec and Bonnie Miluso, CEO at Napa Nuts in episode 04 of the Mintec Knowledge Podcast.
You can always reach out to us and join the debate or ask any follow up questions by emailing us at Pricing@Mintecglobal.com.